Rickey Jasper II is an entrepreneur and online personal trainer from Ashburn, VA who currently lives in San Diego, CA. He holds a NASM CPT, a sponsored athlete of Bodybuilding.com and has created his own online training/coaching and apparel brand, 4:13 Health and Fitness. Aside from entrepreneurship and fitness, he enjoys helping others build their start-ups via his other company, the Jasper Consulting Group, LLC. He holds a bachelor’s degree in Computer Information Systems from James Madison University in Harrisonburg, VA. During his time at JMU, he found a love and a passion for using technology as a way to reach people.
I grew up in Ashburn, VA and had the opportunity to live in Germany and Singapore at different points in my life. Traveling the world taught me that everyone is completely different and respect should always be shown because you never know what others are going through. I come from an extremely loving and supportive family who push me daily to be the best that I can. I love using social media as a way to interact and connect with likeminded people. I am fully aware that life is tough and people use social media as an escape from what is going on in their life. If I can provide someone an element of positivity and hope, then I’ve done my job. I do my best to be transparent and talk about my struggles, my process and how I am making it through. I’ve learned the best way to teach someone is to tell them your story because bits and pieces will align with their life and help them get through as well.
After graduating from James Madison University, I truly realized that I wanted to do something different with my life. I never saw myself sitting at a desk day in and day out. I never even saw myself training people one-on-one for eight hours a day. I wanted to find a way that I could push health and fitness while being able to scale up at a moment’s notice. I started 4:13 Health and Fitness as an online personal training company to help those who struggled with busy work schedules and a lack of exercise programming.
I worked for IBM for two years and was laid off due to a restructure of my sector in February 2015. After moving back home to live with my parents, I found another cyber security job that I truly enjoyed. After 6 months, another downsize happened and I was out of a job again. Instead of moping around, I decided to create 4:13 Health and Fitness and plan my move to San Diego, CA. I found another cyber security job that relocated me to San Diego where I worked downtown for six months before leaving in July of 2016 to pursue 4:13 Health and Fitness full-time.
Meaning of 4:13 Health and Fitness:
4:13 Health and Fitness has grown and evolved into more than just online personal training. 4:13 stands for Philippians 4:13, “I can do all things through Christ who strengthens me.” The reason for the name is to empower people through faith by understanding that we can do anything we set our mind to as long as Christ is our source of strength. This company is intended to inspire people through every bit of content that is put out along with every piece of apparel that is worn.
I’ve always loved creating things from scratch that others enjoy. I want to grow 4:13 Health and Fitness as a top online personal training company, with the top downloadable programs along with top of the line apparel. I am aiming to have a booth at the LA Fit Expo in the upcoming years because it is a way to be face to face with people who support you and who you directly support in return. As this is happening, I would love to travel and tell my story and the details of building business. There are so many key aspects that I am learning that aren’t taught in mainstream entrepreneurship classes. At the end of the day, I am going to work tirelessly until these things come to life. As I always say, faith, hard work, and determination always win out.